Empirical Rationalism and Other Oxymora
Concluding Thoughts on Employee Engagement
Over the past week or so, I have been absorbed by Mollie Lombardi’s report on employee engagement (1,2,3). Today’s post offers a few summary thoughts, until I revisit the topic again.
The concept of employee engagement is still in its nascent stages and the benefits are still largely qualitative. While 82% of the Best-in-Class report that employee engagement has had an impact on revenue and/or profitability, only 27% can validate the impact with data. To ensure a long-term organizational commitment, it is imperative for HR professionals and business champions to underpin employee engagement initiatives with with standardized, repeatable and quantitative measures. Minimally, yearly measurement programs need to be put into place to assess the impact of employee engagement initiatives. Furthermore, managers should receive training and have access to the appropriate tools to support their efforts.
Best-in-Class organizations have deployed a number of tools and technologies to support their employee engagement initiatives:
- Employee surveys (81%)
- Tools to track employee referrals (53%)
- Skills assessments (51%)
- Development plan management tools (46%)
- Behavioral / personality assessments (36%)
While many of these tools seem pretty common, there is a wide disparity between Best-in-Class and Average/Laggard adoption (page 15 of the report). In the concluding paragraph of the report, Mollie summed it up very nicely:
Engagement is not a single tool or a single strategy, or the job of a single leader or entity within the organization. It is a mindset and a way of thinking about how organizations execute on all human capital initiatives and process, and all interactions with employees… Engagement must be nurtured every day in small and large ways.
Bottom line for CxOs: Do yourself a favor, if you are thinking about implementing or expanding an employee engagement strategy, do it right. Invest in making sure you have the right capabilities in place, invest in the right tools and make sure your management team is fully on-board… and see it through. The last thing that your business needs is another half implemented, buzzword-compliant, initiative.
You can download a free copy of the report here (available until the end of Sept 2009 – registration required).
| Print article | This entry was posted by Andrew on August 31, 2009 at 11:53 pm, and is filed under Human Resources. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
about 1 year ago
Sir:
Need to update your registration process on aberdeen.com to accept an non-compliant (HTML standards) URL or perhaps allow the website url NOT match the email address to enable the downloading of the report
about 1 year ago
Henry, thanks for your comment and the feedback. Someone from our customer service department will be in touch to address your download issues. Best, Andrew
about 12 months ago
I too enjoyed Mollie Lombard’s report (http://globoforce.blogspot.com/2009/08/achieving-engaged-workplace-aberdeen.html).
Per the report, achieving best-in-class engagement requires executive sponsorship, measurement, and a system to recognize the right behaviors. Unfortunately, many companies are stuck in the recognition rut of loyalty or contest incentives that are most certainly not about recognizing the right behaviors. Far more effective is a governable system that encourages peers and managers to acknowledge and truly appreciation efforts of colleagues that reflect the company values in achievement of the strategic objectives. Such an approach helps ensure all employees under where the company is heading and their role in it. After the massive organizational upheavals due to the recession, so many employees are floundering in what to prioritize and what really matters. Tell them clearly through the positive reinforcement of their own actions in their daily tasks.